Digital Marketing Director
Job Description
Digital Marketing Director
Hospitality and Property Business
Salary: £100-£120k
The Digital Marketing Director will be communicating between venue, office, sponsors/partners and the external marketing suppliers; marketing agency (media buying, campaign strategy, SEM, partnerships, etc), PR agency (press communications, public relations, editorials, crisis communications) and the travel trade/tourism marketing agency – ensuring all channels are communicating a consistent message.
Key Duties & Objectives
- Develop and implement the Digital Marketing and Sales strategy
- Plan and direct day to day operation of the Marketing to ensure maximum revenue and profitability
- Monitor day to day sales activity
- Devise and execute communications, sales and marketing promotional campaigns through all media, evaluating and reporting on marketing campaigns ROI
- Report weekly on performance and general activity
- Manage online marketing and brand website through content development and continually driving customers direct to this sale channel
- Manage and grow digital marketing team
- Identify key competition and carry out regular competitor analysis
- Assisting in the preparation of annual sales, marketing and communications plan
- Following all trends and developments within the field of digital media, online marketing, social media, influencer marketing, SEM, the newest tools and rule and always being ahead of the curve…
About you
- Degree in Marketing/ Communications or a related discipline or equivalent experience.
- Experience within an online or digital environment
- Strong business acumen
- Ability to work on multiple projects and multitask as necessary to meet a deadlines
- Ability to increase business sales through periods of low demand
- Supportive / Team player Proactive in all sales and marketing
- Experience in managing PPC/SEO, affiliate programmes, email marketing, social media, website CMS’s, databases, etc.
If you are keen to discuss the details further, please apply today or send your cv to